Sample trailer deconstruction: Hollyoaks

·         Non- diegetic soundtrack creates “Thought Beats” – music matches edits. Song is contemporary therefore soap is for a teenage audience

·         Multiple storyline “snippets” in quick succession

·         Lots of lights on stars face. Unlike other soaps, light comes from sharp points to create interesting shapes and shadows for the viewer. This has become a convention of the soap, like the “grey” lighting in Eastenders.

·         Murderer is anomaly. He’s older than the rest of cast, and in a different place. Camera is at low angle to make him look threatening.

·         Two sources of light in some scenes to create shadows

·         12 SECONDS: Static camera with character walking into MCU creates movement with a static camera

·         Pan up

·         Zoom

·         Deep focus

·         Asymmetrical framing

·         Faces of main characters are fully lit so audience know to concentrate on their emotions

·         13 SECONDS MCU with pull focus to character in background. Pull focus matches movement of character in foreground, linking main character and background character

·         Short shots- generally 2-3 seconds each

·         Choppy editing to create interest

·         POV reverse shots

·         Shot reverse shot

·         Side on shot

·         “Texas” and “Dodger” (great names!) standing very close together-positioning lets audience know about their relationship

·         Leaning to draw audience in

·         Day, time, brand, twitter on tittle card at end